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What is Klarna?

Klarna is one of the leading payment providers in Europe and a licensed bank that is fundamentally changing the payment experience for buyers and sellers. The company, founded in Sweden in 2005, enables online shoppers to handle outstanding payments immediately, later or in installments quickly, easily and securely. Klarna works with more than 130,000 retailers such as Asos, Spotify, MediaMarkt and Deutsche Bahn and currently employs more than 2,500 people in 14 countries. In 2014 Klarna took over Sofort GmbH; In 2017, Billpay GmbH was acquired. The company's investors include; Sequoia Capital, Bestseller Group, Atomico, VISA and Permira. More information can be found

Is it safe to shop online with Klarna?

Definitely! Shopping online couldn't be more secure than with Klarna. In a store, you can always touch and check the goods you want to buy before paying for them. We believe that online shopping should be no different. That's why Klarna purchase on account gives you the opportunity to check your goods first and pay later.

Our goal is to make shopping easier and safer - smooth. That is why we take drastic measures to protect you as a buyer against fraud and unreliable online retailers. Whenever you see the Klarna logo in an online store, you can be sure that the store is trustworthy and meets our strict requirements.

Klarna is also certified by TÜV Saarland and Trusted Shops. Certificates give you as a consumer positive indications of the quality of the services and products. The associations registered under "the TÜV" are known worldwide and the certificates promote the highest international reputation. TÜV Saarland has concentrated on customer-oriented services outside the traditional official fields of activity. Every year, TÜV Saarland ensures that our business model is serious and that Klarna offers secure payment methods through a detailed investigation.

Klarna has been a “Trusted Shops Authorized Partner” since 2011 and as an “authorized partner”, Klarna's processes are perfectly adapted to the Trusted Shops quality criteria. The Trusted Shops quality criteria are based on national and European laws that are important for online shopping. They take into account the current judgments and requirements of consumer protection organizations or go even further. Read more about the Trusted Shops seal of approval here.

In addition, Klarna Buyer Protection protects you with every purchase from Klarna. This is an agreement between you and Klarna that allows you to shop online safely. To ensure that the Buyer Protection Directive applies, you as a consumer must make the purchase from an entrepreneur. Please note that the Buyer Protection Directive only applies to payments made with Sofort if it is expressly stated on the payment method selection page in the merchant's online store.

I have more questions about my payment. Can I speak to someone from Klarna?

Yes of course! You can chat with us in the app at any time or call us on 0221 669 501 10

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Diamond Meaning: Origin, Colours and Symbolism in Jewellery

27th January 2021

by Semrah

diamond symbolism

Most people love diamonds, and as the saying goes “diamonds are a girl's best friend”. They have long been linked to romance and famed for their signature beauty and sparkle. Today, diamonds are used in all types of jewellery but are most commonly associated with engagement rings. In this article, we take a look at diamond meaning, origin, colours and symbolism in jewellery. 

Origin of diamonds meaning

The origin of the meaning of a diamond comes from Ancient Greece where the Greeks would refer to them as "adamas", which means invincible. Ancient Greeks would wear diamonds in battle as a symbol of strength and with the belief that the diamonds would make them unconquerable. 

Diamonds have long been known, throughout history, for their strength and beauty. They are considered the stone of champions, and this is why many leaders have worn them. The fact that diamonds symbolised invincibility derives from how strong the stone is, as it is the hardest naturally occurring material and rates as 10 on the Mohs scale of hardness.

Engagement ring tradition origins

The engagement ring tradition originates from Ancient Rome. In Roman custom, wives would wear rings that were attached to small keys as a symbol of their husband's ownership. 

Since then, the engagement ring has evolved throughout history. The first recorded diamond engagement ring was commissioned by Archduke Maximillian of Austria, in 1477 for Mary of Burgundy. However, diamond engagement rings only became very popular after the 1947 De Beers campaign.

Diamonds colours meaning

coloured diamonds

Almost everyone knows the clear (white) diamond, but in fact, there are many other diamond colours too. A diamond gets its colour by trace elements interacting with carbon atoms during the formation process. Different chemical elements create a different hue. Diamond colours are associated with different meanings and symbolism. Here they are explained:

Red diamonds

Red diamonds symbolise courage and are extremely rare and valuable. 

Orange diamonds

Orange diamonds symbolise enthusiasm and energy and are one of the rarest diamond colours.

Yellow diamonds

Yellow diamonds symbolise happiness and friendship. They are one of the most common fancy coloured diamonds and make a good alternative for an engagement ring.

Pink diamonds

Pink diamonds symbolise romance, joy and creativity. They are quite rare and are very beautiful. 

Blue diamonds

Blue diamonds symbolise royalty and power. They are quite rare and, if you choose to give a blue diamond, it represents respect and love for the recipient.

Brown diamonds

Brown diamonds symbolise humility. They represent balance and inner strength.

Black diamonds

Black diamonds symbolise eternal and unchanging love. They are also associated with action, energy and passion.

Diamond symbolism in jewellery

pink diamond

Diamonds symbolise love and beauty in jewellery. It can be love for a family member or friend or a romantic partner. Engagement rings and eternity rings are given in romantic relationships and symbolise everlasting love. Diamond pendants and earrings are just as suitable for your mother or daughter as they are for your wife or friend.

Diamond meaning associations

Diamonds are associated with strength, love and health. As we have uncovered, throughout history, diamonds have been worn by leaders or power figures to symbolise strength and invincibility. Diamonds have also been associated with good health and represent long life and good heart health. Diamonds have long been linked to the heart and are often associated with an everlasting love. It is one of the reasons why diamond rings are offered during a marriage proposal today. 

Why do diamonds symbolise love?

Diamonds symbolise love because of their strength and invincibility along with the fact they are associated with marriage proposals. For example, during the Renaissance, some started using diamonds in engagement rings to symbolise their unbreakable love and bond. They are thought to represent strength and beauty within love and, since the De Beers campaign in 1947, have become the chosen stone for engagement rings.

We have learned that diamonds are not only famed for their beauty and strength but are associated with good health and a happy, long-lasting relationship. Today they are used throughout all types of jewellery and are particularly popular for eternity rings, earrings and of course - engagement rings.

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